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About us

Everything we do is driven by Empathy, Kindness and a whole lotta Love

Yuvaa is proud to be a PLATFORM THAT LISTENS TO THE YOUTH, and our work is built upon the 3+ years of active listening to voices and stories of India’s Gen Z.

From its conception, Yuvaa realised that creating a socially responsible media company is not a task that can be accomplished by listening to the opinions of a few. Thus began the journey ‘The Yuvaa Roadshow’; to listen, learn and embrace the voices of the youth of India.

Our Flagship program is designed to get to know the Gen-Z first hand, to understand their wants, needs and desires. We visited 150+ colleges (including IITs, IIMs, AIIMS, NITs, NIFTs, and more), across 75+ campuses and met over 10,000 young people and understood that every young person has a story to tell but no one to listen to. Yuvaa was born as a safe space for young people to express themselves in person and online.

Yuvaa with Trinity Academy of Engg.
Yuvaa

Coming from working in the youth wing of Yash Raj Films and producing meaningful content like Man’s World, Ladies Room, Pappu and Papa, among many others, our Co-Founders, Nikhil Taneja, Amritpal Singh Bindra and Anand Tiwari, were conscious of the impact relevant media content can have on its audience. Their experience has shaped a lot of the themes that Yuvaa believes in and cares about.

Yuvaa is a group of diverse individuals driven by a common mission — to make every young Indian feel less alone by making them feel more heard, more seen and more represented through research, content, campus activations and purpose-led campaigns.

We talk about urgent issues like youth empowerment, mental health, gender, sexuality, internet safety, misinformation, climate change and many more and have found great success in creating impact-driven content and entertainment and making these themes shareable and accessible to the youth of India.

As the years have gone by, Yuvaa has explored its potential in all forms possible. Whether it is collaborative projects with Meta, Amazon miniTV, UNICEF, YouTube, Spotify or purposeful initiatives like ‘The Therapy project’, ‘Let’s Talk Consent’ with Tinder, we have grown in our reach and the impact we wish to create. But our journey has only just started.

Gray by Yuvaa Originals & Amazon MiniTV

Friends of Yuvaa

Here are some of our cool friends who give us a vibe check

Yuvaa Karan Johar

Karan Johar

Yuvaa SHEEBA CHADDHA

Sheeba Chadda

Yuvaa Gajraj Rao

Gajraj Rao

Yuvaa Dia Mirza

Dia Mirza

Ahsaas Channa

Yuvaa Prajkata Koli

Prajakta Koli

Yuvaa Nakuul Mehta

Nakuul Mehta

navya nanda Yuvaa

Navya Nanda

Yuvaa Sushant Divgikar

Sushant Divgikr

Zakir Khan Yuvaa

Zakir Khan

See More

Yuvaa in News

Well, we’re always in the news! But for good reasons

DILJIT, SAMAY & MORE BREAK DOWN THE GRAM

At our creator roundtable with Instagram, the internet’s biggest names decoded trends, virality and what’s next.

REBEL KID GETS VULNERABLE ON BRAVE TALK

Apoorva Mukhija gets candid in Brave Talk, reflecting on how public hate shook her relationship with her parents.

BRAVE TALK GOES LIVE WITH VIR DAS, REBEL KID & MORE

Yuvaa and Maybelline’s mental health series is here – real conversations, internet icons and zero filters.

PARENTING, UNSCRIPTED

Real stories, tough love and unfiltered emotions. Season 2 dives into what growing up (and raising kids) in India actually looks like

PRAJAKTA KOLI GETS REAL ON BAPY

Prajakta recalls her parents breaking her piggy bank during a financial crisis- a moment that shaped her forever

AASHA, AHSAAS & SWASTIKA TALK MONEY

In our collab with Max Life Insurance, Gen Z creators open up about money, protection and financial planning

YUVAA CONCLAVE 2024 WAS THE MOMENT

Our first-ever conclave brought together icons like Dia Mirza, Kunal Kemmu and more for a day of honest, inspiring conversations with Gen Z about identity, purpose and the power of youth led change.

BHUWAN BAM GETS REAL ABOUT BOLLYWOOD’S HIERARCHY

Conversation goes deep: Bhuvan unpacks how the “hierarchy system” in Bollywood works. A reality check for every creator trying to break in.

‘BE A MAN, YAAR!’ MAKES IT TO TIMES SQUARE

India’s first masculine positivity talk show just made history – with its Season 2 trailer lighting up the screens at Times Square.

We don’t just understand Gen Z, we are Gen Z.
More than 50% of our workforce is under the age of 25.

Our Team

We don’t just understand Gen Z, we are Gen Z.
More than 50% of our workforce is under the age of 25.

Anand Tiwari

Co-Founder
Directing, acting, dancing, singing – Anand is a true embodiment of the phrase ‘All the world’s a stage’, and he can play all the roles!

Nikhil Taneja

Co-Founder
Nikhil believes listening to and sharing stories can change the world. He finds joy in being a husband, a son, a brother, a teacher and a storyteller. He watches more TV shows than you do. He is the youngest Yuvaa. #Kindness #MentalHealth

Amritpal Singh Bindra

Co-Founder
Amrit lives, dreams and breathes cinema and is constantly thinking of new story ideas that can change the landscape of the film and OTT industry.

Kevin Lee

CEO
Kevin believes that the power of a good story is one of the world’s greatest forces. He is a news junkie and an avid gamer. He thinks he’s funnier than he actually is.

Anusha Shetty

Chief Creative Officer
Jill of all trades and master of pun

Nirbhay Kumar

Production Head
Lives for adventure, thrives in chaos, cold weather chaser and AC addict. Head of Production at Yuvaa-prouduction ninja, problem slayer, full-time cool head in hot messes, delivering the shortest speeches with the biggest smiles 🙂

Shachi Lapsia

Chief Operating Officer
Shachi loves sleeping, excel sheet-ing unaffordable vacations, or devouring content when not championing the power of stories in impacting real change.

Gajendra Yadav

Creative Producer & Talent Partnerships, Founder’s Office
Gajendra believes in the power of humour, kindness, and cheesy sentences of this sort. When he is not busy logging movies on Letterboxd, he is usually on a set fulfilling the duties of a creative producer or director.

Srishti Choudhary

Senior Graphic Designer
Srishti turned her doodling talent on all the last pages of her notebook into her profession and became a designer and an illustrator. She loves dogs.

Hiral Barot

Accounts Manager
I am Hiral, the super accounts manager. I believe in the power of balance in life. You will find me watching fun reels, or traveling with my family and friends, listening to good music with good food always by my side! I enjoy watching a good cricket match and currently I am meeting Hritik Roshan in my dreams

Bhavya Mathur

Brand Partnerships Associate
Bhavya is a spontaneous planner who always regrets her spontaneous expenses. She lives to dance and work

Neha Khanna

Campaigns Manager
Neha believes in the power of communities to drive real, meaningful change. She’s the happiest in quiet spaces, especially when shared with those who appreciate them.

Janki Godariya

Programmes Associate
Janki is a theatre artist and a performer at heart. She loves anime and singing to herself. She believes that creating safe spaces for uncomfortable topics is the coolest thing she can do.

Hemant Jena

Video Editor
Hemant slice and dice footages and make it look like an edit

Muskan Malpani

Social Media Manager
Muskan lives for content and thrives on chaos. She can say more in 5 words than most do in 50. Big yapper, bigger ideas.Muskan lives for content. She knows how to say a lot in just a few words. And she loves to yap; creatively, of course.

Aditya Gaikwad

Admin Associate
Admin by profession, gym enthusiast by passion, and a die-hard fan of Salman Khan (Swag se karenge sabka swagat). I lift heavy, work hard, and believe in living life one rep and one road trip at a time.

Dhira Rambhia

Community Lead
Dhira believes in infusing every workday with a dash of fun! She’s the driving force behind our Yuvaa community. But when she’s not at her desk, can be found jamming to Arijit Singh songs in the mountains! Her passion for community building is only rivaled by her love for spontaneous adventures.

Gaurvi Jain

Community associate
Gaurvi believes that there’s nothing stronger than kindness in this world. She has a knack for performing arts and can make you giggle at times. She also loves flowers and the color purple:)

Harshal Rathore

Video Editor
Harshal is a goofy, who will make you laugh while he edits your video

Ishika Aggarwal

Creative Producer
Ishika is a passionate storyteller who enjoys playing with visuals in her work. She thrives in chaos but finds joy in being organized. When off the clock, she’s usually travelling to the mountains with her canvas and paint brushes.

Naisargi Shah

Business Development Manager
Obsessed with Nature and aesthetics, Naisargi is always creating her travel pinterest board while catering to that “one last change” from Brand partners and developing new growth ideas.

Neha Mathews

Head of Business Development and Partnerships
When she’s not making terrible jokes, Neha works to bring together brand solutions and purpose to deliver sustainable social impact.

Ninad Wani

Video Editor
I’m a curious and reflective storyteller who enjoys blending creativity with grounded reality whether it’s through writing, editing, or working on social impact projects. I’m drawn to ideas that connect emotionally and visually, and I try to shape narratives that resonate and spark thought.

Priyaswara Bharti

Campaign Associate
Priyaswara Bharti loves speaking her mind and making noise when it counts. She calls herself Prabhavshali Priyaswara — someone who creates impact. Always chasing real stories and rolling the camera on change. After all, “Kuch kar dikhane ka junoon ho toh raaste apne aap nikal aate hain.

Rajat Desai

Senior Video Editor
Video Editor by day, sports enthusiast by night.Need that logo 30% bigger and delivered yesterday? No worries—I’ll fix it in post.

Renu Singh

Social Media Strategy Lead
Renu believes that great content can change minds, and maybe even algorithms. Her screen time is probably more than yours (okay definitely more than yours).

Riya N. Nahar

Creative Associate
Riya believes in chances, creativity, and conversations. So here she is, taking a chance on herself – to create meaningful conversations, creatively. She’s also known to defend the “power of love and Shah Rukh Khan” like it’s a full-time job.

Sakshi

Editor
Prepare for spontaneous happy feet.Sakshi is curious,over enthusiastic spirit who believes every moment is a chance to dance.

Shafeen Shikalgar

Business Partnerships Associate
Shafeen uses her, frankly obsessive, knowledge of group behaviour and consumer research to deliver incisive brand solutions and drive business development. She’s usually found asking questions- important and sometimes, irrelevant questions.

Shantanu Anand

Chief Of Staff, Founder's Office
Shantanu Anand likes to write, read, and play pranks.

Khushi Verma

Graphic Designer
Khushi has a soft spot for ideas that actually make a difference & creativi-tea is her superpower.

Navneet Arora

Branded Content Producer (Freelance Consultant)
Life is a tragedy in close up and comedy in long shot,” is a quote that Navneet swears by. Finding humour in the most precarious situations is how she lives her life. And getting to engage with and tell some stories on the way that can possibly change the world is how she makes most of her career and life choices.

Niharika Sharma

Editorial Associate
Niharika crafts stories that keep you in the know without putting you to sleep.

Shivam

Social Media manager & Video Editor - BAMY
Chasing growth, good conversations and a little bit of fun along the way. I love trying new things, meeting new people and pushing myself, whether it’s at work or at gym 🙂 Big SRK fan. Modern family is the best show ever. Ever.

Rushita Dave

Creative Producer
Strength- Can yap for hours on movies, art, food, memes, and most importantly, and answer a lot of ‘why’. Weakness- Chocolate cake

Adrian Fernandes

Human Resource Manager
Meet our HR Adrian. He looks into hiring, company policies and salaries. After all this is done, you’ll find him playing the drums at some cool party with great food and vibes!

Shrutika Hari

Marketing and Communications Associate
Shrutika loves Bollywood, music and good coffee. When she’s not scrolling through the comments section, you will find her yapping with her besties, watching Gilmore Girls for the 100th time or obsessing over SRK.

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