About us

Everything we do is driven by Empathy, Kindness and a whole lotta Love

Yuvaa is proud to be a PLATFORM THAT LISTENS TO THE YOUTH, and our work is built upon the 3+ years of active listening to voices and stories of India’s Gen Z.

From its conception, Yuvaa realised that creating a socially responsible media company is not a task that can be accomplished by listening to the opinions of a few. Thus began the journey ‘The Yuvaa Roadshow’; to listen, learn and embrace the voices of the youth of India.

Our Flagship program is designed to get to know the Gen-Z first hand, to understand their wants, needs and desires. We visited 150+ colleges (including IITs, IIMs, AIIMS, NITs, NIFTs, and more), across 75+ campuses and met over 10,000 young people and understood that every young person has a story to tell but no one to listen to. Yuvaa was born as a safe space for young people to express themselves in person and online.

Yuvaa with Trinity Academy of Engg.
Yuvaa

Coming from working in the youth wing of Yash Raj Films and producing meaningful content like Man’s World, Ladies Room, Pappu and Papa, among many others, our Co-Founders, Nikhil Taneja, Amritpal Singh Bindra and Anand Tiwari, were conscious of the impact relevant media content can have on its audience. Their experience has shaped a lot of the themes that Yuvaa believes in and cares about.

Yuvaa is a group of diverse individuals driven by a common mission — to make every young Indian feel less alone by making them feel more heard, more seen and more represented through research, content, campus activations and purpose-led campaigns.

We talk about urgent issues like youth empowerment, mental health, gender, sexuality, internet safety, misinformation, climate change and many more and have found great success in creating impact-driven content and entertainment and making these themes shareable and accessible to the youth of India.

As the years have gone by, Yuvaa has explored its potential in all forms possible. Whether it is collaborative projects with Meta, Amazon miniTV, UNICEF, YouTube, Spotify or purposeful initiatives like ‘The Therapy project’, ‘Let’s Talk Consent’ with Tinder, we have grown in our reach and the impact we wish to create. But our journey has only just started.

Gray by Yuvaa Originals & Amazon MiniTV

Friends of Yuvaa

Here are some of our cool friends who give us a vibe check

Yuvaa Karan Johar

Karan Johar

Yuvaa SHEEBA CHADDHA

Sheeba Chadda

Yuvaa Gajraj Rao

Gajraj Rao

Yuvaa Dia Mirza

Dia Mirza

Ahsaas channa Yuvaa

Ahsaas Channa

Shreya Dhanwantary Yuvaa

Shreya Dhanwanthary

Yuvaa Prajkata Koli

Prajakta Koli

Yuvaa Nakuul Mehta

Nakuul Mehta

navya nanda Yuvaa

Navya Nanda

Yuvaa Varun Duggirala

Varun Duggirala

Yuvaa in News

Well, we’re always in the news! But for good reasons

DILJIT, SAMAY & MORE BREAK DOWN THE GRAM

At our creator roundtable with Instagram, the internet’s biggest names decoded trends, virality and what’s next.

REBEL KID GETS VULNERABLE ON BRAVE TALK

Apoorva Mukhija gets candid in Brave Talk, reflecting on how public hate shook her relationship with her parents.

BRAVE TALK GOES LIVE WITH VIR DAS, REBEL KID & MORE

Yuvaa and Maybelline’s mental health series is here – real conversations, internet icons and zero filters.

PARENTING, UNSCRIPTED

Real stories, tough love and unfiltered emotions. Season 2 dives into what growing up (and raising kids) in India actually looks like

PRAJAKTA KOLI GETS REAL ON BAPY

Prajakta recalls her parents breaking her piggy bank during a financial crisis- a moment that shaped her forever

AASHA, AHSAAS & SWASTIKA TALK MONEY

In our collab with Max Life Insurance, Gen Z creators open up about money, protection and financial planning

YUVAA CONCLAVE 2024 WAS THE MOMENT

Our first-ever conclave brought together icons like Dia Mirza, Kunal Kemmu and more for a day of honest, inspiring conversations with Gen Z about identity, purpose and the power of youth led change.

BHUWAN BAM GETS REAL ABOUT BOLLYWOOD’S HIERARCHY

Conversation goes deep: Bhuvan unpacks how the “hierarchy system” in Bollywood works. A reality check for every creator trying to break in.

‘BE A MAN, YAAR!’ MAKES IT TO TIMES SQUARE

India’s first masculine positivity talk show just made history – with its Season 2 trailer lighting up the screens at Times Square.

We don’t just understand Gen Z, we are Gen Z.
More than 50% of our workforce is under the age of 25.

Our Team

We don’t just understand Gen Z, we are Gen Z.
More than 50% of our workforce is under the age of 25.

Anand Tiwari

Co-Founder
Directing, acting, dancing, singing – Anand is a true embodiment of the phrase ‘All the world’s a stage’, and he can play all the roles!

Nikhil Taneja

Co-Founder
Nikhil believes listening to and sharing stories can change the world. He finds joy in being a husband, a son, a brother, a teacher and a storyteller. He watches more TV shows than you do. He is the youngest Yuvaa. #Kindness #MentalHealth

Amritpal Singh Bindra

Co-Founder
Amrit lives, dreams and breathes cinema and is constantly thinking of new story ideas that can change the landscape of the film and OTT industry.

Kevin Lee

CEO
Kevin believes that the power of a good story is one of the world’s greatest forces. He is a news junkie and an avid gamer. He thinks he’s funnier than he actually is.

Anusha Shetty

Creative Strategy Lead
Anusha believes that words without thoughtful actions have no meaning. She’s a social media junkie, meme-ing life and fan-girling SRK.

Yash Pise

Head of Business
Yash believes in equality and expression of emotions. #MenKiBaat. He loves to listen to stories of Gen Z, talk about shoes and fashion. He knows a lot of random information about random topics.

Nirbhay Kumar

Lead - Production & Operations
Nirbhay’s spirit animal is probably a Polar Bear, judging solely based on his preferred AC temperature. His jokes may not make sense but they will surely leave a wide smile on your face.

Sajal Kumar

Development Lead
Sajal dreamt of spending his life as a storyteller and is living that dream now. From cricket to 90s music to lazy evenings.

Maanvi

Editor in Chief
Maanvi is a writer-editor by day, a Hindi film researcher by night, and nibhao-ing zindagi ka saath always. She believes in the power of a well-thought out argument, and of course, kindness. Easily amused — mostly by the way the world works.

Shachi Lapsia

Lead - Business Development
Shachi loves sleeping, excel sheet-ing unaffordable vacations, or devouring content when not championing the power of stories in impacting real change.

Gajendra Yadav

Marketing & Communications Associate
Gajendra believes in the power of humour, doing good, and in humanity’s inherent goodness. He also believes in donuts. He REALLY believes in donuts.

Suyash Agarwal

Associate Creative Producer
Suyash is a Bollywood fanboy who loves content. You can always come and have a long discussion with him.

Srishti Choudhary

Senior Graphic Designer
Srishti turned her doodling talent on all the last pages of her notebook into her profession and became a designer and an illustrator. She loves dogs.

Hiral Barot

Account Executive
Hiral, the super accountant, believes in the power of balance in life. She loves watching reels. Don’t wrong her unless you want to double the TDS cut!

Nashrah Shaikh

Creative Associate
Nashrah is the ever encouraging who thinks, nothing is impossible! She is a dancer and is always seen with a cup of coffee!

Bhavya Mathur

Brand Partnerships Associate
Bhavya is a spontaneous planner who always regrets her spontaneous expenses. She lives to dance and work

Neha Khanna

Campaigns Associate
Neha likes quiet spaces and listening to people’s stories. She values honest conversations, and is also an overthinker.

Janki Godariya

Programmes Associate
Wishes to spread more kindness and empathy around her. A theatre enthusiast who takes life where life is taking her.

Hemant Jena

Video Editor
Hemant can turn boring moments into interesting ones through his videography and editing skills and also leave a lasting impact on people’s lives.

Muskan Malpani

Social Media Associate
Muskan believes that everyone wants to be heard and not become a topic of discussion so, she wants to be that safe space for everyone.

Want to become a part of our team? APPLY HERE